相识3年,这是她第一次见面约饭的时候哭泣。记者眼中,Lisa一直是位青春、充满活力且有才华的女孩子,英国留学归来,在国内知名投行实习,后转战VC做起投资经理。

She had known each other for three years, and this was the first time she had met for dinner. Reporter's eyes, Lisa has been a young, energetic and talented girl, the UK returned from studying abroad, in the domestic well-known investment bank internship, and then turned VC investment manager.

这一路不管遇到多么艰难的事,她说自己都没有哭过。可这次她却没有绷住。自从在VC做起投资经理,才真的体会到,被“冷眼”的感觉,不管她怎么努力,都不太被重视。

No matter how hard it was, she said she had never cried. But this time she wasn't nervous. Since becoming an investment manager in VC, it is really realized that the feeling of being \"cold-eyed \", no matter how hard she works, is not very valued.

时常往返于北京、上海、杭州等地,有半年时间她都没有参加过同学聚会,整个人略显疲惫、沧桑,这并不是一个90后女孩该有的样子。而在VC内部,Lisa是一个“孤独”的个体。

She often traveled to and from beijing, shanghai, hangzhou and other places, for half a year she had not attended the reunion, the whole person slightly tired, vicissitudes of life, this is not a post-90s girl should have the appearance. And inside the VC, Lisa is a “lonely ” individual.

工作做好了,没有表扬;做不好,就会被嘲笑。“为什么女孩子要做一个苦逼的投资经理?”曾有朋友劝她,换个岗位。“难道女性在VC不应该去做财务、IR、PR、行政之类的工作?”

If you do your job well, you will be laughed at if you don't praise it. Why should a girl be a bitter investment manager? A friend advised her to change her job. \"Shouldn't women do jobs like finance, IR, PR and administration in VC?\"

2019年十一之后,Lisa还是迎来了人生的艰难时刻,她所在VC因为行情缘故,进行了一次人员缩编,Lisa成为那个“不幸”的人,当时,她并没有想明白问题出在哪里。

After eleven years of 2019, Lisa had a tough time in life, and her VC had a staff downsizing because of the market, and Lisa became the \"unlucky\" person when she didn't figure out what the problem was.

离开原VC,她花了2个月时间找工作,正是在这段时间,她开始意识到,不仅是前机构,整个行业对女性投资经理都比较“排斥”。“看我是女的,面试的机会都不给。”

It was during her two-month job search that she left the former VC that she began to realise that not only were former institutions, but that the industry as a whole was more \"excluded\" female investment managers. \"I'm a woman, and I don't give you a chance to interview.

有些好心的HR则跟她说,“投资经理工作1年时间太短,而且是一个需要消耗大量体力的岗位,女性没先天优势,大部分机构都不会用女性投资经理,没人愿意无端徒增风险。”

Some well-meaning hr told her,\" an investment manager is too short for a year, and a position that requires a lot of physical exertion, women don't have a innate advantage, most institutions don't use female investment managers, and no one is willing to increase their risk.\"

“很多机构不招女投资经理,并不是搞性别歧视。”某知名VC投资VP刘奇峰向记者表示。他进一步指出,在某些岗位上,如投资经理、投资总监的确不太适合女性。“即便女性做到合伙人级别,也很少有从投资经理做起的,IR以及投后管理才是她们的强项。”

\"Many institutions don't recruit women investment managers, they don't do sexism.\" A well-known VC investment VP Liu Qifeng to reporters. He further points out that certain positions, such as investment managers and investment directors, are not very suitable for women. \"Even when women are partners, there are few who start with investment managers, and IR and post-investment management are their strengths.\"

在VC负责IR的Jenny,过去少不了每周几个饭局,现在这种应酬的频次大幅下降,她觉得,凛冬的风声穿透着每一个股权投资的从业者,IR从来都不是一个外表光鲜的职业。“熬夜、加班、应酬是常事,数据研究、项目研究,奋战在最前线,一点都不轻松。”

Jenny, who was in charge of IR at the VC, used to have a few meals a week, and now the frequency of such engagements has fallen sharply, feeling that the wind of the winter has penetrated every equity investment practitioner, and IR has never been a glossy career. \"Staying up late, working overtime, and socializing are common things, and data research, project research, and fighting at the forefront aren't easy at all.\"

“我们的工作不是每天打扮的花枝招展,吃吃喝喝。”Jenny说,很多人对IR工作会有“误解”,认为这不是一个特别看重专业度的岗位,只要能说会道,豁得出去,就可以做好IR。

\"It's not our job to dress up and eat and drink every day. A lot of people have a \"misunderstanding\" about IR work, saying it's not a very professional position.

“那些都是龌龊人的职业偏见,懒得理会。”不过,她也觉得2019年跟2018年相比,整体募资环境大不如前,IR很难做,压力巨大,“合伙人都搞不定LP”。

\"Those are the professional prejudices of the dirty people, and they don't bother to pay attention. However, she also felt that 2019 compared to 2018, the overall fund-raising environment is not as good as before, IR is very difficult to do, the pressure is huge,\" partners are uncertain LP \".

她们大多混迹过名利场,背景、家境、学历、颜值皆上等,善于交际,徘徊在各类LP之间。拥有一个优秀的IR,如同找到一个“提款机”。

Most of them have wandered through Vanity Fair, with background, family background, education and dignity. Having a good IR is like finding a cash machine.

真实情况并非如此,只有少数人符合想象中的IR画像。大多数人,特别是年轻女性,想靠IR熬出头,是非常艰难的事,创投圈并不是一个靠美色、诱惑就能玩转的领域。

This is not true, and only a few people fit into the imagined IR portrait. Most people, especially young women, want to stay out of IR, which is very difficult, and the creative circle is not an area that can be played by beauty and temptation.

然而,外界之所以会有IR是“印钞机”的瞎想,主要源自近几年创业创新大热催生出的VC疯狂裂变,投资机构数量井喷,导致有更多非专业人士加入到这个高风险/回报并存的行业。

However, the belief that IR is a \"money printing machine \"was largely due to the explosion of VC fission and the explosion of investment institutions in recent years, leading to more non-professionals joining the high-risk\/return sector.

很多新机构为了拦截LP,对IR的要求也在降低。“条条大路通罗马,看谁更有本事拿到钱,这里就少不了利用人性的弱点从LP身上套取价值。”业内人士表示。

Many new agencies have reduced IR requirements to intercept LP. \"All roads lead to Rome, and to see who is better able to get the money, there is no need to take advantage of the weakness of humanity to gain value from LP. Industry sources said.

上海某VC上周在平台发布了一条IR招聘信息,其中有两条吸引了记者的注意,一条是,必须年轻女性,另一条是,专科学历即可。而记者在咨询老牌VC的HR时,她说,“IR需要很专业的人才能胜任,专科学历太低了。”业内人士则认为,“很多机构早就没了底线”。

A VC in Shanghai last week released an IR recruitment message on the platform, two of which attracted the attention of reporters, one is that it must be young women, the other is that it can be a specialist. And when the reporter consults old VC's HR, she says,\" IR needs very professional person to be competent, the specialized degree is too low.\" Industry insiders believe that \"many institutions have long lost the bottom line.\"

“市面上没有竞争力的VC,为什么也能募到资,吃着管理费?他们招来一些女孩子,配上高端身份,给她们洗脑,画饼,去哄骗LP。”该业内人士还表示,“不专业的人永远干不成专业的事,冬天来了,正好可以洗掉很多VC,也能让一些被画饼充饥的女性从业者清醒。”

\"There is no competitive VC on the market, why can also raise money, eat management fees? They bring in girls with high-end identities, brainwash them, paint pies, and cajole LPs. The industry also said,\" unprofessional people will never be able to do professional things, winter comes, just can wash off a lot of VC, but also can make some women who are hungry by paisley sober.\"

“我觉得很多新成立的VC,根本用不到IR,维护关系合伙人就够了,IR没有很深厚的底子,与客户沟通都是个问题。”新锐VC投资总监王韬向记者表示。“现在很多机构本身就在误区中,它们觉得靠美人计就能维护好关系了?现在的LP也不傻,还是要能看到真金白银。”

\"I think a lot of new VCs don't use IR at all, it's enough to maintain a relationship partner, IR doesn't have a deep foundation, and communicating with customers is a problem. Wang Tao, investment director of Xinrui VC, told reporters. \"Now that many institutions themselves are in the wrong zone, do they think they can maintain a good relationship by virtue of beauty? LP isn't stupid now, still want to be able to see real gold and silver.'

一位机构LP业务负责人向记者表示,IR从业者的确大多为女性,她们更加细腻,而大机构IR是非常专业的群体,她们是对项目理解、趋势分析,绝不逊于任何人。

The head of LP operations at one agency told reporters that IR practitioners were indeed mostly women and that they were more delicate, while large IR was a very professional group that understood projects, analyzed trends and was no less than anyone else.

在他看来,年轻女性进入VC这个行业,是想混一个高端圈子,有更好的深造机会,有些则是想找个“高富帅”嫁了。“有IR做着做着,成了LP的情人,有的成了炮灰,抑郁、癫狂、被利用,狗血程度难以想象,造成这一系列问题根源来自,对金钱的痴迷,这不是个好现象。”

In his view, young women enter the VC industry, is to mix a high-end circle, have better opportunities for further study, some are looking for a \"Gao Fu Shuai\" married. \"There's IR doing it, it's become LP lovers, it's become cannon fodder, it's depression, madness, it's been used, the blood level of the dog is unimaginable, it's the root of this series of problems, the obsession with money, it's not a good phenomenon.

“梦想很美好,现实很骨感,天上不会掉馅饼,IR并不是一个可以通向财务自由的跳板。女性应理性看待IR岗位,不要成为别有用心之人的牺牲品。”刘立明说。

\"The dream is beautiful, the reality is bony, the sky doesn't drop the pie, IR is not a springboard to financial freedom. Women should look rationally at IR posts and not be the victims of people with ulterior motives. said Liu Liming.

相比IR,PR的触手已经伸的越来越长。特别是很多新成立的VC及早期VC,这个岗位是最考验综合能力的“多面手”。

PR's tentacles have grown longer than IR's. In particular, many new VC and early VC, this position is the most test of comprehensive ability of the \"versatile.\"

“秘书、助理、写手、招聘、对接项目、给被投企业办活动。”拿着一份薪水,扮演不同角色,是PR的日常。即便如此全能,PR仍然是一个流动性很高的岗位。

\"The secretary, the assistant, the writer, the recruitment, the docking project, the activities for the cast enterprise. Holding a salary and playing different roles is the daily PR. Even so, PR remains a highly mobile position.

“毫不夸张的说,一年换几份工作,对PR来讲并不新鲜。”肖雅无奈的表示。起早贪黑,仿佛如“救火队员”一样,“真是哪有问题,就跑去哪解决。”

\"It's no exaggeration to say that changing jobs a year is not new to PR.\" Xiao Ya helpless expression. Early in the morning and dark, as if \"firemen \",\" really what the problem, go where to solve.\"

众多“角色”中,肖雅比较反感写东西。按常理看,肖雅媒体出身,这该是最难不倒她的,可偏偏正是写稿,经常让她头皮发麻。“每次合伙人参会,明明讲的东西很少,我却需要给他编很多内容进去,那根本就不是他的观点,写不好,还会说,是你理解错了。”

Among the many \"characters \", xiao ya is more disgusted to write things. According to common sense, xiao ya media origin, this should be the most difficult for her, but it is the writing, often make her scalp numb. \"Every time a partner attends a meeting, there are so few things that I need to write a lot of stuff into it. It's not his point of view.

“自己就跟个干杂活的佣人一样,现在这个佣人还要给家里赚钱,真是荒唐。”2020年开始,肖雅的KPI里又增加了一项新任务,“协助募资”。她要求加薪,领导却说,“她的品牌工作此前效益不大,品宣的最终价值,就是要为募资服务,做不到就是不称职。”

\"It's absurd that he is like a servant who does chores, and now he's going to make money for his family. Starting in 2020, mr shaw's kpi added a new mission to \"help raise money \". She asked for a raise, the leader said,\" her brand work has been less effective, the ultimate value of publicity is to raise money to serve, cannot do is incompetent.\"

肖雅以前的性格是天不怕,地不怕的,自从她做了妈妈,有个三岁女儿后,她整个人变得“平稳”起来,过去任务那么繁杂,她都不曾焦虑,现在,她心里很不是滋味。

Xiao ya's former character is not afraid of the sky, not afraid of the earth, since she became a mother, after having a three-year-old daughter, her whole person became \"smooth\" up, in the past so many tasks, she did not worry, now, her heart is very bad taste.

“走不走都很别扭。”回首过去,她觉得自己虽然懂的不少,技能掌握的也多,但并没有在某一项建立特殊优势,这就意味着,即便她换了工作,也不一定拥有很强的竞争力。

It's awkward whether you go or not. Looking back, she felt that although she knew a lot and had a lot of skills, she didn't build a special advantage in one, which means that even if she changed her job, she wouldn't necessarily have a strong competitive edge.

而在一个熟悉的工作环境中,她还能拿捏有度。不过,肖雅也表示,做PR最重要的还是在资源、关系、人脉,要牢牢掌握在自己手中,“我过去忽视了这三方面的深耕。”

And in a familiar working environment, she was able to handle it. However, xiao ya also said that the most important thing to do pr is in the resources, relationships, connections, firmly in their own hands,\" I used to ignore these three aspects of deep ploughing.\"

在老家的Lisa近期给记者发了个微信,决定春节后去投行做FA,她的师哥给了一个机会,而自己的优势也是在项目上,Lisa并不想把之前学到的东西放弃。2020年,对她或是对股权投资行业的她们来说,是个充满挑战的开始,虽前路荆棘,寒风刺骨,但天气总会变暖。

Lisa recently sent a WeChat to reporters in her hometown, decided to go to the investment bank to do FA after the Spring Festival, her brother gave a chance, and her advantage is also on the project, Lisa does not want to give up what she learned before. In 2020, it's a challenging start for her or for the equity-investing industry, and the weather will always get warmer despite the thorny winds ahead.

本文为自媒体、作者等湃客在澎湃新闻上传并发布,仅代表作者观点,不代表澎湃新闻的观点或立场,澎湃新闻仅提供信息发布平台。

This article is self-media, author and so on surging guest uploads and publishes in the surging news, only represents the author viewpoint, does not represent the surging news viewpoint or the position, the surging news only provides the information release platform.


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